1. Information we collect
We collect information you give us directly - your name, contact details, prescription history, medical history, and any messages you send through our forms. We also collect information automatically when you visit our website, including device, browser, IP address, pages visited, and referral source.
2. How we use your information
We use your information to provide care, schedule appointments, communicate with you, process payments, comply with applicable healthcare regulations (including HIPAA), and improve our website and patient experience. We do not sell your information.
3. How we share your information
We share information only as necessary to provide care or as required by law. This includes contracted technology providers (subject to HIPAA business-associate agreements where applicable), insurance carriers when you authorize benefits checks, and law-enforcement requests where compelled.
4. Cookies and analytics
We use cookies and similar technologies to keep our site working, remember your preferences, and understand how visitors use the site. You can control cookies through your browser settings. We use Vercel Analytics and PostHog to understand traffic, page performance, interactions, and site usability while masking form inputs and common personal-data URL parameters.
5. HIPAA and protected health information
Patient health information collected through our intake forms, patient portal, or clinical records is handled in accordance with HIPAA. A separate Notice of Privacy Practices governs PHI specifically.
Open VES Notice of Privacy Practices PDF
6. Your rights
You may request access to, correction of, or deletion of your personal information (subject to applicable retention requirements). You may also opt out of marketing communications at any time. To exercise these rights, contact us at the address below.
7. Children's privacy
Our site is intended for adults. We do not knowingly collect personal information from children under 13.
8. Changes to this policy
We may update this policy from time to time. The effective date at the top reflects the most recent revision. Continued use of the site after changes means you accept the updated policy.
9. Contact
If you have questions about this policy or how we handle your information, contact us:
Visionary Eye Surgery
8080 Independence Pkwy
Plano, TX 75025
214-972-2020